WIMN’s Voices: A Group Blog on Women, Media, AND…

Studios Won’t Cast Women as Leads Because “Women Don’t Go to Movies”

GuestBloggers Icon Posted by Guest Blogger

June 9th, 2009

By Guest Blogger Nia Vardalos

Nia Vardalos at "My Life In Ruins" opening weekend

A little-known fact: some studios recently decided to no longer make female-lead movies.

Lately, I’ve been in meetings regarding a new script idea I have. A studio executive asked me to change the female lead to a male, because… “women don’t go to movies.”


When I pointed out the box office successes of Sex and The City, Mamma Mia, and Obsessed, he called them “flukes.” He said “don’t quote me on this.” So, I’m telling everybody.

I’m in a new movie, My Life In Ruins, out in theaters now. It’s a small indie, that was picked up for distribution by a studio (thank you Fox Searchlight.) We’re in one-third, maybe less, about one-quarter of the amount of screens of the big movies…yet we made it into the Top Ten.

Nia Vardalos at "My Life In Ruins" opening weekend

I’m not too cool to admit this — on the weekend, I snuck into the back of the theaters to hear people laughing. It’s a very good-mood-inspiring sound, better than the sound of potatoes being dipped into a fryer. (Almost.)

The theaters were full of people laughing. Women were there. Sure, men were there, we are a date movie too, but the fact is women were there, some in big girls night groups.

Our movie isn’t “playing everywhere,” yet these audience members found it. We had an advertising budget of about 6 bucks, Canadian. We don’t have billboards, or giant newspaper ads, or skywriting. So I’ve been Twittering (NiaVardalos), producing homemade videos and distributing them online — watch “My Life In Ruins, Really!” below at WIMN’s Voices, or at YouTube — and blabbing to anyone who makes eye contact with me.

It’s called show business for a reason. The theater owners want to make money, and understandably so. My Life In Ruins is the highest testing movie in Fox Searchlight history so we’ve been given a chance. And, the theater owners said they’ll keep the movie in their theaters if people go.

So, women: can we speak up with our wallets?

Guest Blogger Nia Vardalos is the Academy Award-nominated writer and star of My Big Fat Greek Wedding, one of the highest-grossing independent feature films in history. Follow her on Twitter at NiaVardalos.

45 Responses to “Studios Won’t Cast Women as Leads Because “Women Don’t Go to Movies””

  1. souvenir pernikahan murah di makassar
    August 6th, 2013 00:51

    After all, what a fantastic site and beneficial posts, I will transfer inbound link To book mark this web site? Many thanks, Reader.

  2. undercabinetcoffeemaker.us
    August 7th, 2013 14:53

    I do agree with all of the ideas you have presented on your post. They’re very convincing and will certainly work. Still, the posts are too brief for novices. May you please prolong them a bit from subsequent time? Thanks for the post.

  3. chemical suppliers
    October 2nd, 2013 01:23

    I have been brooding about in case your web host is OK?

  4. Brendon Starchman
    January 23rd, 2014 02:53

    Hello, Neat post. There’s an issue along with your web site in internet explorer, may check this IE still is the marketplace chief and a good component to folks will omit your fantastic writing because of this problem.

  5. thang may gia dinh sakura mitsubishi
    June 22nd, 2014 08:13

    gia dinh mitsubishi sakura thiet ke Thang May Mitsubishi Thoi Trang Best Mum 10 Phu Nu Quyen Luc Thang May Gia Dinh Tu Thuoc Gia dinh Can Gi

  6. thang may gia dinh
    July 7th, 2014 00:32

    This is really fascinating, You are an overly professional blogger. I have joined your rss feed and look forward to looking for extra of your fantastic post. Also, I have shared your website in my social networks

  7. thang máy gia đình
    July 15th, 2014 20:12

    It is in reality a great and useful piece of info. I’m glad that you shared this useful info with us. Please keep us up to date like this. Thank you for sharing.

  8. replica watches
    September 22nd, 2014 21:25

    It is hard to see wristwatches it have only some highlights. Modern-day wrist watches tend to be filled with unique then advanced attributes such as your chronograph (stopwatch), calendar then security manufactured right in.

  9. facebook fans
    October 4th, 2014 08:37

    morasseau tightening rules armstead loo glueniverse galliano knitters Shakoor

  10. Coaching Wrocław
    June 20th, 2015 03:59

    Nieskazietelny coachingi dla Wrocławian w pięknym miejscu. Przejrzyj ofertę jaką dla Ciebie zrobliśmy.

  11. userscripts
    August 19th, 2015 01:52

    I think you have mentioned some very interesting details , appreciate it for the post.

  12. %26%2332%3B%26%231603%3B%26%231588%3B%26%231601%3B%26%2332%3B%26%231578%3B%26%231587%3B%26%231585%3B%26%231576%3B%26%231575%3B%26%231578%3B%26%2332%3B%26%231605%3B%26%231610%3B%26%231575%3B%26%231607%3B%26%2332%3B%26%231576%3B%26%231575%3B%26%231604%3B%26
    October 1st, 2015 23:48

    Hello there, just became alert to your weblog via Google, and discovered that it’s truly informative. I’m gonna watch out for brussels. I is going to be grateful should you continue this in future. A lot of individuals is going to be benefited from your writing. Cheers!

  13. subsidie isoleren drenthe
    October 9th, 2015 01:35

    Thank you for writing this tremendous top quality write-up. The info in this material confirms my point of view and you truly laid it out well. I could never have written an write-up this excellent.

  14. elevator technician
    October 9th, 2015 19:38

    Pretty great post. I just stumbled upon your weblog and wanted to mention that I have truly enjoyed browsing your blog posts. In any case I will be subscribing to your feed and I’m hoping you write again very soon!|

  15. Mark Mankiewicz
    October 11th, 2015 06:08

    Youre so cool! I dont suppose Ive read anything like that just before. So nice to discover somebody by original ideas on this subject. realy appreciation for starting this up. this web site is one thing that is needed on the web, someone with a little originality. helpful task for bringing interesting things on the web!

  16. Porn Tube
    October 11th, 2015 18:43

    Hey! Good stuff, do tell us when you post something like that!

  17. Paris sex toys
    October 13th, 2015 09:27

    Hey there, Can I copy this post image and implement it on my individual web log?

  18. vaillance courtage
    November 14th, 2015 23:24

    I’m often to blogging and i in actual fact respect your content material. The piece has truly peaks my interest. I’m going to bookmark your content material and preserve checking for brand new data.

  19. kati solucan gubresi
    November 14th, 2015 23:44

    I was trying to discover this. Actually refreshing take on the information. Thanks a good deal.

  20. evden para kazanmak
    November 16th, 2015 21:54

    The Case For HIIT Cardio - Why You need to Concider it… By the way you may want to look at this cool website I found……

  21. scam
    December 11th, 2015 12:31


  22. german art
    January 1st, 2016 02:55

    Just bookmarked your blog. Often considering reading about this particular subject. Type regards.

  23. justin bieber tickets montreal
    January 10th, 2016 00:02

    Extremely intriguing details you have mentioned , thanks for posting .

  24. %26%231588%3B%26%231585%3B%26%231603%3B%26%231577%3B%26%2332%3B%26%231603%3B%26%231588%3B%26%231601%3B%26%2332%3B%26%231578%3B%26%231587%3B%26%231585%3B%26%231576%3B%26%231575%3B%26%231578%3B%26%2332%3B%26%231575%3B%26%231604%3B%26%231605%3B%26%231610%3B%
    January 19th, 2016 09:09

    Superb weblog correct here! Also your web site a whole lot up extremely rapidly! What web host are you the use of? Can I am acquiring your associate link to your host? I want my internet site loaded up as rapidly as yours lol

  25. Dror Halevi
    January 28th, 2016 01:52

    I observe there is plenty of spam on this weblog. Do you want assist cleaning them up? I might support among classes!

  26. harihermawan03
    February 5th, 2016 17:26

    Hi there I am so glad I found your site, I really found
    you by accident, while I was looking on Digg for something else, Regardless I am here now and would just like to say thanks a lot for a tremendous post and a all round exciting blog (I also
    love the theme/design), I don’t have time to read through it
    all at the minute but I have book-marked it and also added
    in your RSS feeds, so when I have time I will be back to read much more, Please do keep
    up the awesome work.

  27. Ashleigh Porta
    February 8th, 2016 12:05

    whoah this blog is magnificent i really like reading your articles. Keep up the great paintings! You realize, a lot of persons are hunting round for this information, you can aid them greatly.

  28. dinayatita02
    February 8th, 2016 16:11

    Appreciating the time and effort you put into your blog and detailed information you present.
    It’s good to come across a blog every once in a while that isn’t the same outdated rehashed information. Wonderful read!

    I’ve saved your site and I’m including your RSS feeds to my Google account.

  29. Efrain Ebel
    March 31st, 2016 07:18

    You are my inhalation , I have few blogs and rarely run out from to post .

  30. May Harvick
    April 17th, 2016 18:34

    Wonderful blog! Do you have any suggestions for aspiring writers? I’m planning to start my own site soon but I’m a little lost on everything. Would you advise starting with a free platform like Wordpress or go for a paid option? There are so many choices out there that I’m completely confused .. Any tips? Appreciate it!

  31. acid battery reconditioning
    June 5th, 2016 03:11

    There may be noticeably a bundle to learn about this. I assume you made sure nice points in features also.

  32. consumo electrodomesticos a+
    June 22nd, 2016 10:18

    CONTENIDO: ¿Qué es el suelo radiante?: definición, historia, recorrido de los tubos a través de una habitación, características de las calefacciones por suelo e incidencia del suelo radiante en la salud - Ahorro energético del suelo radiante: diferencia entre convección y radiación; comparación entre los distintos emisores de calor; justificación del ahorro energético.

  33. مدينة الاخبارى
    August 21st, 2016 05:12

    suelo radiante en la salud - Ahorro energético del suelo radiante: diferencia entre convección y radiación; compar

  34. مميز الاخبارى
    August 21st, 2016 05:13

    موقع اخبار

  35. النهار الاخبارى
    August 21st, 2016 05:13

    موقع اخبار متجدد

  36. اخبار المصدر 7
    August 21st, 2016 05:14

    موقع اخبارى جديد

  37. منتديات حبيبى
    August 21st, 2016 05:15

    منتديات حبيبى

  38. historia de electrodomesticos mensual
    September 13th, 2016 09:28

    Nota común a la Agrupación 43.- Cuando los sujetos pasivos realicen las actividades comprendidas en esta Agrupación, exclusivamente, para terceros y por encargo, con un número de obreros inferior a 10, la cuota será el 25 de la asignada a la rúbrica correspondiente; si el número de obreros fuera superior a 9 e inferior a 25, la cuota será el 50 de la asignada a la rúbrica correspondiente.

  39. consumo de electrodomesticos en watt
    September 13th, 2016 09:31

    Aquí encontrará el Servicio Técnico Oficial Junkers no oficial más cercano a su hogar, acceda a los profesionales más calificados para garantizar el perfecto funcionamiento de su equipo, bajo las mejores condiciones de seguridad y con óptimo ahorro de energía.

  40. friv
    October 7th, 2016 02:06

    these are all damp rated but some have exposed bulbs. I’m not sure that is still an issue with the damp rating. I’ll keep looking but if you check in let me know finish (and if I’m on the right track.

  41. friv
    October 16th, 2016 09:10

    It’s sad that the mace broke. I’ve never seen a foam one, and it looks like it would be a cool weapon for play fighting. Can’t wait to see what else is in the mysterious bag.

  42. jam dinding ukuran besar
    July 10th, 2017 17:09

    you’re actually a just right webmaster. The web site loading velocity is incredible. It sort of feels that you’re doing any unique trick. Moreover, The contents are masterpiece. you’ve done a wonderful process in this subject!

  43. discover here
    November 28th, 2017 07:46

    Hiya, I’m really glad I have found this information. Today bloggers publish just about gossip and internet stuff and this is really irritating. A good blog with interesting content, that’s what I need. Thanks for making this site, and I will be visiting again. Do you do newsletters? I Cant find it.

  44. االحارثى للعوازل
    December 29th, 2017 10:29

    افضل شركه عزل مائي وحراري يقوم العزل الحراري بحمايه المنازل من الحرارة وتساعد علي حمايه الاسطح والجدران العزل الحرارى من افضل العوازل يساعد علي حمايه المنازل ويخفض الحرارة بشكل طبيعي
    أفضل شركة كشف تسربات
    شركة كشف تسربات المياه بالرياض
    عزل مائي وحرارى بالرياض
    شركة عزل مائي وحراري بالرياض

  45. commercial cleaning services
    January 29th, 2018 22:33

    Awesome blog you have here but I was wondering if you knew of any forums
    that cover the same topics discussed here? I’d really love
    to be a part of online community where I can get comments from other knowledgeable
    people that share the same interest. If you have any
    recommendations, please let me know. Kudos!

Leave a Reply